TAG Heuer opens its first monobrand boutique on the island of Ireland

TAG Heuer has lower the ribbon its first stand-alone boutique on the island of Ireland with a showroom opening in partnership with Lunn’s Jewellers in Belfast’s Queen’s Arcade. 
It is an element of a £2.5m funding venture by the homeowners of Queen’s Arcade, Lunn’s Jewellers, to create an iconic retail vacation spot in Belfast metropolis centre.  The arcade additionally has its personal Rolex boutique, owned and operated by Lunn’s.
“Lunn’s is delighted to open TAG Heuer’s first stand-alone boutique in Ireland. We are especially proud to locate it in Queen’s Arcade where my grandfather, John Lunn, established our business nearly seventy years ago,” mentioned Suzanne Lunn, Lunn’s the Jewellers’ advertising and marketing director.
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“We are confident in the future of retail in Belfast city centre and are excited that we can now offer a totally immersive TAG Heuer experience.  The addition of the TAG Heuer boutique will complement our ambitions to enhance Queen’s Arcade as an iconic shopping destination in Ireland,” she provides.
TAG Heuer has been opening monobrand boutiques with a quantity of its companions in the UK, together with shops with Laings, Beaverbrooks, Watches of Switzerland Group and Signet.
The firm’s UK managing director, Rob Diver, says these franchised shops improve gross sales.
“We are very proud to be partnering with Lunn’s to open a new TAG Heuer Boutique in Ireland in Belfast’s Queen’s Arcade. We believe that the opening of this new Boutique will take TAG Heuer to new heights in Northern Ireland and allow clients to experience our exceptional timepieces and strong brand DNA in a 360-degree environment. It is great to see the redevelopment of this iconic part of Belfast and to be one of the key brands integral in this new venture,” Mr Diver says.

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